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Design with Intention, Built from Experience

I help wellness professionals turn their vision into cohesive, professional brands that inspire confidence and trust — without the overwhelm.

For more than two decades, design has been my craft — a creative language I’ve spoken since my early days in marketing.

Over time, I realized design isn’t just about making things look good — it’s about building systems that communicate who you are and where you’re going.

When I transitioned from corporate life into freelance design, it wasn’t just a career change — it was a shift in how I wanted to work and live. I built Zmuda Design to create thoughtful, intentional branding for professionals who value authenticity, purpose, and growth.

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Connecting with the Wellness World

My own experience with wellness changed how I saw design entirely.

As I learned more about holistic health and natural healing, I found myself surrounded by practitioners and coaches who were changing lives — but struggling to express that impact visually. Their work was powerful, but their branding didn’t match their depth or professionalism.

I knew I could bridge that gap.

Today, I specialize in helping holistic wellness practitioners, coaches, and naturopaths present their expertise through refined, cohesive design that feels authentic to who they are.

Behind My Brand

Outside of design, I’m a lifelong learner with a deep appreciation for wellness, family, and dark chocolate. You’ll often find me listening to podcasts while tackling household chores, shuttling my kids to sports, or heading out for a walk to reset.

I’m especially drawn to working with wellness professionals because I genuinely enjoy learning from them. Every project expands my own understanding of wellness, which makes the work feel meaningful, collaborative, and grounded.

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